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Suggested Reading




                     1.  Battell, Chris. Effective Listening. Association for Talent Development,
                        2006.
                     2.  Lacey, Kate. Listening Publics: The Politics and Experience of Listening
                        in the Media Age. U of Sussex, 2013.
                     3.  Rao, N. Raghavendra. Social Media Listening and Monitoring for Busi-
                        ness Applications. IGI Global, 2016.




































































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