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group design

                                               In this design, subjects are randomly selected and assigned
                                               to  the  2 groups (control  and  experimental),  and  only the
                  ◆ Post tested                experimental group is treated. After close observation, both
                 experiment and
                 control group                 groups are post-tested, and a conclusion is drawn from the
                                               difference between these groups.

                                                ◆ Before-and-after with control design or Pre-test - post-
                                               test control group design
                                               For this control group design, subjects are randomly assigned
                  ◆ Only experiment            to the 2 groups, both are presented, but only the experimental
                 group is treated              group is treated. After close observation,  both groups are
                                               post-tested to measure the degree of change in each group.

                                                ◆ Solomon four-group design

                                               This is the combination of the pre-test-only and the pre-test
                                               – post-test control groups. The Solomon four-group design
                                               is a research design commonly used in experimental studies
                  ◆ Minimise the effect        to address potential confounding variables and enhance the
                 of pre-testing                internal  validity  of  the  research  findings.  It  involves  four
                                               different groups of participants, each assigned to a specific
                                               condition within the study.
                                             d. Statistical design
                                             Statistical  design  permits  the  researcher  to  measure  and
                                           eliminate the effect of extraneous variables. In statistical design a
                  ◆ Principles of local    ‘block factor’ is introduced. It is the extraneous variable which the
                 control
                                           research is able to isolate and eliminate its effect.
                                             Statistical design is classified in to four:

                                                ◆ Completely randomised design
                                               Two experimental design principles were used in this design:
                                               the principle of replication and the principle of randomization.
                                               It is used when a single independent variable influences the
                                               dependent variable. In this design, participants  or subjects
                  ◆ Principles of              are  randomly  assigned  to  different  treatment  groups.  Each
                 replication and               participant  has  an  equal  chance  of  being  assigned  to  any
                 principles of                 group, ensuring that the groups are comparable at the start of
                 randomisation                 the study. This design is commonly used when the primary
                                               interest  is  comparing  the  effects  of  different  treatments  or
                                               interventions on a single outcome variable.

                                                ◆ Randomised block design
                                               In randomised block design, the principle of local control is
                                               applied using blocks. Blocks are developed with a variable
                                               in mind. The subjects within each block are homogeneous in
                                               terms of the chosen variable. This variable is the extraneous



                 38      SGOU - SLM -MCom Research Methodology
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